Email validation software removes inactive and invalid emails from your marketing lists to improve deliverability, reduce spam traps and improve campaign performance. It also identifies spam complaints and blocks domains that don’t accept mail.
Verification services verify a list of email addresses email validation software by performing several steps, such as domain name checks, mailbox checks, and syntax checking. Some verification tools also perform email server tests to validate the email address’s reliability.
When you upload a list of email addresses to an email verification service, it may check them one by one or it can process the entire list at once. Regardless of how it checks your list, it should provide you with a report that shows the results of the verification.
Real-Time Email Verification
Real-time email verification is a process that quickly and seamlessly confirms the existence of an email address by scanning it against a list of known email domains. This can reduce errors that can arise when people input email addresses on forms for account creation, downloads, event registrations, contest entries and other places that require a valid email address. It can detect syntax errors (forgetting the “@” symbol) and typos, and prompt users to fix them.
It can also check for free email services that use disposable email addresses or block disposable domains that are prone to delivering spam. Using this software can improve your deliverability and reduce the risk of getting blacklisted by service providers, which can hurt your email campaigns’ ROI.
Bulk list verification: This type of verification is ideal for marketers who want to save money by checking large numbers of email addresses at once. The service will check each address and then provide a clean list that contains only valid and deliverable addresses.
The tool will also check for spam traps, invalid mailboxes and email accounts with hard bounce rates. These factors can damage your email deliverability and affect your brand’s reputation.
Moreover, email verification can prevent the use of fake or inactive email addresses that could result in fines for violating the US CAN-SPAM Act. It can also help you avoid the costs associated with data storage fees, marketing platform costs and lost opportunities when email messages are blocked at ISPs or sit in abandoned inboxes.
You can also verify your email lists by adding the verification API to registration, opt-in and contact forms on your website. This eliminates invalid addresses in real time by blocking form submissions unless a user inputs a valid email address.
This process is done through the use of a web application that performs a quick and efficient check by importing a bulk list of email IDs. It is available for purchase in bulk or in one-off credits.
Accuracy Level of Email Verification:
Different email verification tools have different accuracy levels, so you should perform due diligence before deciding on a product. This can include reading reviews and conducting research on the vendor’s track record. You should also consider the size of your business, your requirements and the number of emails you need to verify.